JOB TITLE: Assistant Manager, Marketing & Customer Service
SUPERVISOR: Chief Strategy and Transformation Officer
WORK STATION: Head Office Uganda
JOB SUMMARY:
Management of the day-to-day marketing activities of the organization and long-term marketing strategy for the company. End to End management of Relationship cycle while collaborating with internal stakeholders on the partnership management process including conceptualization, scoping, development, business planning, testing, marketing, launch and post-launch review of products and services in the portfolio ensuring that products are able to deliver social impact sustainably. Ensure Proper Brand visibility at all touch points to properly represent the JAZ UG Brand.
DUTIES AND RESPONSIBILITIES
Marketing and Communications
- Managing all marketing for the company and activities within the business development and marketing department.
- Spearhead the development and implementation of marketing strategy in line with the company objectives.
- Coordinating marketing campaigns with sales activities.
- Oversee and monitor marketing budget and additional budget requirements.
- Creation and publication of all marketing material in line with marketing plans.
- Planning and implementing promotional and digital marketing campaigns.
- Manage and improve lead generation campaigns, measuring results.
- Overall responsibility for brand management and corporate identity.
- Prepare online and print marketing campaigns.
- Monitor and report on effectiveness of marketing communications.
- Working closely with the Company’s Corporate Communication agency to oversee social media presence and direct programs to improve social media reputation and recognition.
- Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
Customer Service
Management
- Communicate and Coordinate Customer/ Client Concerns and queries do routine follow ups to ensure proper closure of the same.
- Gather customer feedbacks, derive insights and designs specific practices to benefits customers.
- Respond Promptly to customer inquiries.
- Refer all customer concern updates to the respective officers for attention
- Follow up with the respective officers on re-dress of all the Customer Interactions
- Provide Feedback on the efficiency of Customer Service Processes.
- Conduct customer service surveys and come up with strategies to uplift the NPS
- Prepare and distribute customer activity Reports with all managers
- Ensure proper documentation of all Customer Engagement activities.
- Work closely with I.T and underwriting to maintain a proper Know Your Customer ( KYC) data base
Key Deliverables
- To manage all marketing activities and partnership relationships.
- To communicate this strategy to all the relevant participants and stakeholders.
- Optimize marketing materials to increase sales through search engine optimization, mobile apps, social media, and other marketing strategies.
- To over see all the Customer service and Branding assignments as allocated by your supervisor
REQUIRED EDUCATION, FUNCTIONAL & GENERAL SKILLS, EXPERIENCE
Education
Experience
Technical Skills
General skills
People Attributes Profile Required
INTERACTIONS INTERNAL & EXTERNAL
- Internal & External Customers
- Staff & Agents
- Other OEs
- Corporate Communication agencies
- Regulators
- External Consultants
- Industry forum
- Others